Volume 8 Issue 4-1 - August 2017

  • 1. An innovative approach for user profile based online searching on web content

    Authors : Mahendra Pratap Singh Dohare, Dr. R.s. Jadon

    Pages : 156-164

    DOI : http://dx.doi.org/10.21172/1.841.27

    Keywords : Keywords: Dynamic Websites, Search Engine Optimization Technique, Search Engine, URL encoding and User Profile.

    Abstract :

    Web Optimization has the vital role to capitalize a business. It is at the core of search engine optimization (SEO). Dynamic websites are commonly used for e-commerce because they are easier to update and expand but they are subjected to indexing related problems. The objectives of this research work is to explore dynamic websites indexing issues, investigate the SEO tools used major search engines like yahoo, bing and google and develop a prototype to experiment with SEO techniques. We propose to use web structure, web usage mining and user behavior for optimizing the search engine. Web personalisation or user profile base is viewed as an application of information mining supported their profiles, preferences, or expected interests of information on the market to personalisation systems. Web structure will give URL encoding, key words, URL of various media types, metadata of the web-site and many more features. The user behavior is analyzed using the click log and user cache. We propose to integrate this feature set to classify the web-page. Further we plan to investigate the use of soft computing based learning techniques for classifying the web page. Obtained results as these web page and its features are further used by SEO.

    Citing this Journal Article :

    Mahendra Pratap Singh Dohare, Dr. R.s. Jadon, "An innovative approach for user profile based online searching on web content", https://www.ijltet.org/journal_details.php?id=920&j_id=3936, Volume 8 Issue 4-1 - August 2017, 156-164, #ijltetorg